My Background
Personal Profile
I'm Noa, an UX UI, Graphic designer from Atlit. my work process combines an understanding of the organization's needs and dreams and express those visually, this is done in order to create a unique & functional design. I'm a designer by heart and each project is an exciting opportunity which I embrace.
Work Experience
2019-2024
VOOM
Senior UX UI Designer
VOOM - Insurance on demand​
​
Tasks/Achievements
-
Branding & Identity: Developed and maintained a consistent visual identity across all company assets, ensuring brand alignment and professionalism.
Digital Design: Designed and optimized the company’s website (desktop and mobile) and mobile applications, creating intuitive, user-friendly interfaces and experiences.
Emails, adwords & facebook banner design.
Onboarding Solutions: Designed complex onboarding forms and workflows, improving client acquisition processes and enhancing usability.
-
Collaboration: Worked closely with developers using Figma to create and hand off pixel-perfect designs, ensuring smooth implementation of digital products.
-
Marketing Assets: Created marketing materials, including merchandise, Exhibitions, banners, and digital content, to support campaigns and client engagement.
-
Environmental Design: Designed the office's look and feel, aligning the physical environment with the company's brand values and culture.
Long term project
Wander
Co-Founder & Chief Designer
​B2C Travel company - side project
​
Tasks/Achievements
-
Product design - Complete look & feel design of the product (b2c responsive web app), from inception, through multiple iterations to adoption of ~100K monthly users.
-
Built media kits which were featured in leading websites.
-
Emails, adwords & facebook banner design.
-
Product - Analysing product KPIs, brainstorm about features and how to better align the product with the business goals.
-
Wander was covered by different leading media outlets: Lifehacker coverage | TNW coverage
2017 - 2019
Leap Gaming
UX/UI Graphic Designer
B2B Online Gaming company​
​
Tasks/Achievements
-
UX/UI design - Defined UX/UI of games from inception, through wireframing, mockups up to final product.
-
2D Illustrations - Created illustrations and assets which are used within the games we develop.
-
Marketing materials design - I design Sales decks, banners, trade shows assets and investor pitch decks
-
Created a "playbook" on how rapidly produce new games.
-
Kicked off a "culture" track to solidify the brand's identity outwards and increase employee engagement within the company.
2016 – 2017
Calypso arion
UX/UI Graphic Designer
B2B Marketing Agency​
​
Tasks/Achievements
-
Web design including user interface, style guides, and template creation.
-
Branding – Office Branding, print elements, designing logos, color palette, visual elements, visual language, stylizing, brand book.
-
Designing landing pages, mailers, banners and ads for global online campaigns, including social platforms.
Side project
Mono
Founder & Chief Designer
Original POD online shop​
Tasks/Achievements
-
Platform: Built and managed an e-commerce shop using Wix Store, integrating with Printful for seamless print-on-demand fulfillment.
-
Marketing: Managed social media accounts, including content creation, posting schedules, and engagement strategies, to drive traffic and increase sales.
-
Design: Created original designs for clothing and home décor items, ensuring a unique and cohesive brand aesthetic.
-
Operations: Handled product catalog management, order processing, and customer service, ensuring an exceptional customer experience.
-
Created a "playbook" on how rapidly produce new games.
-
Results: Successfully launched and maintained a creative and functional online shop, showcasing skills in design, e-commerce, and digital marketing.
2015-2016
MI – Let’s Be Brand
Graphic Designer
B2B Marketing Agency​
​
As part of my role, I designed for several different companies. I developed concepts and graphic languages, and executed in order to reach the final product. Additionally, I did the design and copywriting for digital assets in Facebook pages.